IYBC Introduces #27: The Conquistador

One of the few websites that I still haunt on an almost daily basis is Yatzer; for their well written articles on everything from architecture to travel to fashion to books. And when I came across their exclusive interview with Greek designer Tassos Sofroniou, I knew I would be sharing this with my readers, as well. The styling for this shoot alone is inspiring, but the clothes, accessories and bags used, as well as the interesting props, make for a whole other type of fashion lookbook. I mean, don’t you just wish and long to own these pieces in your own wardrobe, almost a challenge to yourself on how to style it. And at the end of the day, shouldn’t all ad campaigns do that for us? Leave us with a longing for more, and eventually for that specific piece? I think these images nail exactly what a fashion advertisement should do. For those interested, please click here and read the entire article from Yatzer. And for those who frequent IYBC for all the “cool photos”, please proceed and continue scrolling.